Lexington, KY – January 10, 2025

The Board of Directors of Equestrian Events, Inc. (EEI), a non-profit, charitable organization that supports the development of equestrian sports by staging sporting events at the highest level, is pleased to welcome Molly Day as the organization’s new executive

director.

EEI is best known for producing the annual Defender Kentucky Three-Day Event presented by MARS Equestrian (K3DE), the nation’s premier eventing competition and one of only seven annual 5* three-day events (CCI5*-L) in the world, as well as the recently upgraded Kentucky International CSI5* presented by Hagyard Equine Medical Institute on the same weekend. Known as “The Best Weekend All Year,” the event annually attracts nearly 90,000 spectators who also enjoy extensive shopping, a variety of hospitality experiences, and a wide array of demonstrations. Day comes from the United Kingdom with nearly a decade of experience in business development, sales management, and operational oversight, primarily in the sports and entertainment industry. A strategic and results-oriented leader, she has served as General Manager of Haydock Park Racecourse, part of The Jockey Club, where she has achieved notable commercial success and a top 10 ranking for customer experience across racecourses in Britain, as well as Carlisle Racecourse, where she significantly improved sales and operational performance. She has also played a role in delivering some of the U.K.’s most prestigious sporting events, including the Randox Grand National.

Day holds a BA (Hons) in Festival and Events Management from Edinburgh Napier University and is known for her expertise in sponsorship sales, team leadership, and stakeholder management. “We are thrilled to welcome Molly as our new Executive Director,” said Prim Hudgins, President of the EEI Board of Directors. “As EEI continues to build and expand our world-class events, Molly’s expertise will be of incredible value and we are excited to have her on board to help move our organization forward.”