Sponsor opportunities
ONE WEEKEND, THREE EVENTS
Become a Sponsor
The Kentucky Three-Day Event is one of North America’s premier equestrian showcases, drawing the world’s top competitors, welcoming more than 90,000 spectators each year, and capturing international media attention. Each spring, Equestrian Events, Inc. raises the bar by introducing fresh, exciting elements designed to elevate the spectator experience.
This action-packed weekend features not only the prestigious CCI5*-L competition, but also the Cosequin Lexington CCI4*-S and the Kentucky International CSI5* — delivering four days of world-class sport and unforgettable moments.
We’d love to invite your organization to become part of this incredible tradition! Partnering with us as a sponsor means aligning your brand with excellence while reaching an affluent, passionate equestrian audience. Join our growing roster of industry-leading sponsors and make your mark at one of the most iconic equestrian events in the world.
Event Statistics
BY THE NUMBERS
The Defender Kentucky Three-Day Event is one of only seven CCI5*-L Eventing competitions in the world and one of two in the United States. The CCI5*-L is the highest level of Eventing competition designated by the Fédération Equestre Internationale, the international governing body for equestrian sport. The Best Weekend All Year also features the Cosequin Lexington CCI4*-S and the Kentucky International CSI5*.
80%
of Event Visitors are from outside Kentucky
35%
have attended the event for 6+ years
77%
of Patrons Have Graduated From College
90%
of Patrons Have Completed Some College
60%
of Patrons have an annual income of $100K+
33%
33% of Patrons' annual income ranges from $150K+
$244
Spent on Average by Patrons
69.3%
stay for three nights or greater
$14.2million
Economic Impact of the
Kentucky Three-Day Event
ONLINE IMPACT
Social Reach
142K
Facebook Followers
23.4K
Twitter Followers
62.5K
Instagram Followers
Sign-up today
Interested in becoming a sponsor?
As a sponsor of the Kentucky Three-Day Event, your company will have multiple opportunities to build brand awareness with our diverse audience as well as connect with the top Eventing competitors in the world! EEI has a variety of unique sponsorships available that will help you achieve your overall goal for joining the event as a sponsor. Don’t miss your chance to be a part of the Best Weekend All Year! For more information, fill out the form below or reach out to Annie Martin, Director of Business Development & Sponsorship Sales, for more info.
Sponsorships are crafted specifically to meet sponsor’s objectives and include opportunities like; Hospitality, Cross-Country Jumps, Branded Arena Jumps, Customized Activations, Retail Space, Rider Gifts, Signage, Print and Promotional Displays, and so much more!
859-421-5630 (cell)
Email: annie@eq-events.com
